Managing profiles in a workspace is crucial for keeping data accurate. You must also delete old or unnecessary profiles to maintain data hygiene and comply with regulations. This helps protect customer trust and loyalty.  

You can delete profiles using the following methods:
- [On the profile list](#on-the-profile-list) - From the profile list, you can select the profile which you want to delete
- [Launching a workflow](#launching-a-workflow) - You can set up an automated process to delete profiles based on specific conditions, such as when a customer requests to delete their account.
- Through an API request - By making a request to the [Delete a profile](https://developers.synerise.com/ProfileManagement/ProfileManagement.html#tag/Profile-management/operation/DeleteAClient) endpoint.


  <div class="admonition admonition-warning"><div class="admonition-icon"><svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke="currentColor" stroke-width="2.5"><path stroke-linecap="round" stroke-linejoin="round" d="M12 9v2m0 4h.01m-6.938 4h13.856c1.54 0 2.502-1.667 1.732-2.5L13.732 4c-.77-.833-1.964-.833-2.732 0L4.082 16.5c-.77.833.192 2.5 1.732 2.5z" /></svg></div><div class="admonition-body"><div class="admonition-content">

  Deleting profiles is irreversible.

  </div></div></div>


## On the profile list
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This method lets you conveniently single out several profiles for deletion.

1. Go to <img src="/api/docs/image/54176ad07f146575310749eba44b7c2f42c1b327/icons/behavioral-data-hub-icon.svg" alt="Behavioral Data Hub icon" class="icon"> **Behavioral Data Hub > Profiles**.  
2. On the list of profiles, select the checkbox next to the name of the profile.  
    **Result**: The **Delete** button appears.  
3. Click the **Delete** button.  
    **Result**: A pop-up appears.  


## Launching a workflow
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This method allows you to establish automated processes for deleting profiles, for example when they receive an event after a customer deletes their account on your website, or for groups of profiles that meet a filter.

In such case, you must [create a workflow](/docs/automation/creating-automation) that contains the [Delete Profile node](/docs/automation/actions/delete-profile).