In-app messages

In-app messages allow you to display any creation in a mobile application. This feature allows you to implement use cases such as abandoned cart, discount codes, or any information campaign, such as application update.

In contrast to push notifications which are sent (pushed) to the app user by Synerise, in-app messages are requested (pulled) by the user’s device through Synerise mobile SDK. Thanks to this, you can design your mobile application to request and show notification precisely when you need to, making them more reliable in some scenarios than push notifications. Combining this with the capabilities of segmentations and the Analytics module that allow you to measure the performance, in-app messages can be targeted better and more effective.