SMS inserts

Common tags used in text messages

You can use all tags from Insert usage.

Adding UTM and tracking parameters to link

If the message includes links, you can automatically add parameters (such as UTM) and track click events by using {% preparelink %}{% endpreparelink %}. This will generate a redirect URL based on the hosting environment of your workspace:

If your workspace is hosted on:

• Microsoft Azure, the default domain redirect URL is link.snrs.it,
• Google Cloud, the default domain redirect URL is link.geb.snrs.it.

Usage

{% preparelink %}YOUR_URL{% endpreparelink %}    

Example of a parsed link:

/?snrs_medium=email&snrs_action=newsletter.click&snrs_test=false&snrs_var=4715029&snrs_cp=6b716f86-a14d-4b8c-8795-872f7432a046&snrs_cl=b5d8c721-c2b7-42ac-9cd5-7714dedf73bf&snrs_category=client._DEVICE_.browser.mail&snrs_he=1940871749&snrs_redir=1

Short links

If you send links in text messages, you can use a Jinjava code to shorten the URL addresses to make the text message look professional and the link more reliable.

• The default domain of the shortened links is snrs.it. If you want to use your own domain, see Custom subdomain for shortened links.
• The shortened links don’t require HTTPS. If you include a link with http:// in the message, it will be redirected to HTTPS when opened.
• You can combine short link insert with prepare link to track URL’s parameters (such as UTM) and click events from a message.

{% shorturl %}YOUR_URL{% endshorturl %}

{% shorturl %}{% preparelink %}YOUR_URL{% endpreparelink %}{% endshorturl %}

Example

{% shorturl %}{% preparelink %}https://example.com/season-discounts/?utm_source=examplecom&utm_medium=slider&utm_content=examplecom&utm_term=discount-amazon-perf-2_W3&utm_campaign=Campaign-OnGoing{% endpreparelink %}{% endshorturl %}