Creating reports

Create a report on the basis of metrics to analyze the aspects of selected metrics.

Requirements

1. Create a metric.
2. Optionally, if you plan to analyze a time dimension in a report, create an expression event that extracts a day of week, day of month, day of year, hour, week, month, or year out of a timestamp. Follow the procedure described here.

Creating a report

1. Go to Analytics > Reports > New report.
2. Enter the name of the report.
3. Optionally, to let other users know about the purpose of the analysis, write a short description.
4. Select the metrics on the basis of which the report is created. To do so, click the Choose metric and from the dropdown list, select a metric.
5. To choose the type of results you want to generate in the report, click the button in the Range section. From a dropdown list select either top (receiving the highest results) or last results (last meaning recent).
6. To choose the aspects of data from the metrics (dates, names, quantity, and more) you want to include in the report, click the Choose dimension button.
   Note:
   When you choose a metric created on the basis of one event only, you can group the results in reports only by the parameters assigned to this event and profile attributes.
   
   When you choose a metric that is based only on the customer attributes, then you can group the results according to attributes assigned to customers.
   
   When you choose a metric that is created on the basis of events and profile attributes which don’t have a common parameter, then you can group the results in reports only by attributes assigned to customers.
7. If you want to add a time context to display the dates when the event occurred, click Add dimension. Then go to Events > Expressions. From the list of expressions, select an event expression.
8. To turn off the null values (to increase the readability of the analysis), switch the Show null values option off.
9. If you want to narrow down the scope of the metric data, click the Enable filter option. This filter works as an additional condition.
10. To determine the time range from which the data will be analyzed, click the calendar and define the date filter.
    Important: The date range in the report doesn’t have to overlap the date range in the metric.
11. To complete the process, click the Save button.